Advertising and consumer behaviour [electronic resource] /Himanshu Pant.
By: Pant, Himanshu.
Contributor(s): ebrary, Inc.Material type: BookPublisher: Jaipur, India : ABD Publishers, 2007Description: 293 p.Other title: Advertising & consumer behaviour.Subject(s): Consumer behavior | Motivation research (Marketing) | AdvertisingGenre/Form: Electronic books.Online resources: An electronic book accessible through the World Wide Web; click to view
|Item type||Current location||Call number||Status||Date due||Barcode|
|e Book||ONLINE RESOURCE||HF5415.32 .P36 2007eb (Browse shelf)||Not for loan|
Electronic reproduction. Palo Alto, Calif. : ebrary, 2010. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.