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Advertising and consumer behaviour [electronic resource] /Himanshu Pant.

By: Pant, Himanshu.
Contributor(s): ebrary, Inc.
Material type: materialTypeLabelBookPublisher: Jaipur, India : ABD Publishers, 2007Description: 293 p.Other title: Advertising & consumer behaviour.Subject(s): Consumer behavior | Motivation research (Marketing) | AdvertisingGenre/Form: Electronic books.Online resources: An electronic book accessible through the World Wide Web; click to view
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Item type Current location Call number Status Date due Barcode
e Book ONLINE RESOURCE
HF5415.32 .P36 2007eb (Browse shelf) Not for loan

Includes index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2010. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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