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Selling and sales management / David Jobber, Geoff Lancaster

By: Jobber, David.
Contributor(s): Lancaster, Geoffrey.
Material type: materialTypeLabelBookSeries: 7th edition: Publisher: Harlow, England : Prentice Hall, 2006Edition: 7th ed.Description: 552 p. ; 25 cm.ISBN: 0273695797; 9780273695790.Subject(s): Business/Economics | Business, Accounting & Vocational: Textbooks & Study Guides | Economics, finance, business & management | Sales & marketing | Business / Economics / Finance | Textbooks | Business & Economics | Sales & Selling - General | Sales management | Selling | Business & Economics / Sales & Selling | Sales & Selling - ManagementDDC classification: 658.81 Online resources: Amazon.com | Amazon customer reviews Summary: A classic text providing thorough and sophisticated treatment of selling and sales management, with an emphasis on the international market.
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Item type Current location Call number Copy number Status Date due Barcode
Books The MUA Library South C campus
- Open Collection
HF 5438.25 .J63 2006 (Browse shelf) 1 Available 2009-3092

Paperback.

A classic text providing thorough and sophisticated treatment of selling and sales management, with an emphasis on the international market.

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