Selling and sales management / David Jobber, Geoff Lancaster
By: Jobber, David.
Contributor(s): Lancaster, Geoffrey.Material type: BookSeries: 7th edition: Publisher: Harlow, England : Prentice Hall, 2006Edition: 7th ed.Description: 552 p. ; 25 cm.ISBN: 0273695797; 9780273695790.Subject(s): Business/Economics | Business, Accounting & Vocational: Textbooks & Study Guides | Economics, finance, business & management | Sales & marketing | Business / Economics / Finance | Textbooks | Business & Economics | Sales & Selling - General | Sales management | Selling | Business & Economics / Sales & Selling | Sales & Selling - ManagementDDC classification: 658.81 Online resources: Amazon.com | Amazon customer reviews Summary: A classic text providing thorough and sophisticated treatment of selling and sales management, with an emphasis on the international market.
|Item type||Current location||Call number||Copy number||Status||Date due||Barcode|
|Books||The MUA Library South C campus - Open Collection||HF 5438.25 .J63 2006 (Browse shelf)||1||Available||2009-3092|
A classic text providing thorough and sophisticated treatment of selling and sales management, with an emphasis on the international market.