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Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.

By: Schiffman, Leon G.
Contributor(s): Kanuk, Leslie Lazar.
Material type: materialTypeLabelBookPublisher: Englewood Cliffs, N.J. : Prentice-Hall, c1987Edition: 3rd ed.Description: xviii, 724 p. : ill. ; 25 cm.ISBN: 0131690205.Subject(s): Consumer behavior | Motivation research (Marketing)DDC classification: 658.8/342 | 658.8/342
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Item type Current location Call number Status Date due Barcode
Books The MUA Library South C campus
- Open Collection
HF 5415.32 .S35 1997 (Browse shelf) Available 2001-0142

Includes bibliographies and indexes.

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